P.O. BOX 2016 BOUSE, AZ 85325
Ph: (928) 575-6330
Your logo design is the symbol which will become your organization's face to the public for years to come. That is the reason why the Fortune 500 companies spend thousands of dollars on the design of their corporate identities. They fully understand the importance of their company's corporate image and are very careful in the selection and use of their logo.
Here's how it is done... You simply fill out an order form, speak to our designers describing what your preferences are and BMDS will design 3 logo's for you based upon your specifications.
- If you like one of those first designs, then there is no more money to pay ... other than for the original three designs ($75.00). You have your finished, custom logo design and you just saved dollars by not having to pay for more designs.
- If you like one of the first designs, but would like to make minor changes you pay only for those changes at the original $75.00 plus a design fee at $35.00 per hour (in half hour increments).
- If you want to try an entirely new design, then you pay $75.00 for the original designs BUT have the option to buy an additional design at ($35.00 per hour)
A logo or brand is not simply an artwork, it is your corporate identity and a valuable intangible asset. The presence of a professionally designed logo on business cards, documents, advertisements, brochures and websites, enhances brand awareness, improves customer confidence and promotes a professional corporate image.
Blue Moose Design Services has been creating logos since the late 1990's for everyone from small businesses to corporate and City offices and Non-profit groups.
- We design logos that speak to your audience and communicate your company values.
- Your logo should build trust and be memorable.
- A well-designed logo can take you to the next level as a company.
In order for a logo to be visually effective, it must exhibit certain related fundamental design characteristics. Having said that it is still up to the client to decide on the logo they want after taking into account where it will be used and any recommendations. the following are simple recommended guidelines:
SHAPE - A distinctive logo has a recognizable shape, so that it is still recognizable from its outline. Your brain loves to use shape to identify things, because it can do it very quickly. (Note: this is also the main reason why white space is important). What gives a logo distinctiveness? The outline should be simple, but not too simple, and clear. Also, meaningful elements should be clearly differentiated, with the use of white space where required.
PRESENCE - Your logo has good presence if it fills much of the available space with shapes that carry meaning (e.g. words, recognisable symbols). This makes it bolder and clearer, and hence more recognisable. The more space you fill with elements that don't either help recognition or add meaning, the less presence your logo will have.
WEIGHT - Good weight means that a logo does not rely on fine (slim or light) features in order to be recognisable. If a logo is bold, it can be effective in more environments. The best logos have a weight of presence are recognisable when viewed alongside other strong images. The use of colour is vital to getting a clear, bold logo or icon. Too many colours, gradients, 3-d effects and complex patterns can be detrimental to your logo's weight.
CONTRAST - Contrast aids shape-recognition by making the edges between elements clearer. Good logos have lots of contrast on the edges of meaningful visual elements. The squint test is great for checking contrast. Also consider that users may be colourblind. Another helpful test is to try desaturating your logo in a graphics application, and check whether it is still clear and recognizable.